Emotionally Durable Design
Het motto van dit boek ('Objects, Experiences, and Empathy') suggereert dat productontwerp gericht op beleving en gestoeld op empathie noodzakelijke ingrediënten zijn voor duurzame en betekenisvolle producten. De auteur laat zien hoe de creativiteit van ontwerpers bijdraagt aan rijkere en diepere relaties tot producten en diensten.
Emotionally Durable Design: Objects, Experiences and Empathy is a call to arms for professionals, students, and academic creatives; proposing the emergence of a new genre of sustainable design that reduces consumption and waste by increasing the durability of relationships established between users and products. Chapman pioneers a radical design about-face to reduce the impact of modern consumption without compromising commercial or creative edge.
The author explores the essential question, 'Why do users discard products that still work?' It transports the reader beyond symptom-focused approaches to sustainable design such as recycling, biodegradeability, and disassembly, to address the actual causes that underpin the environmental crisis we face. The result is a revealing exploration of consumer psychology, the deep motivations that fuel the human condition and a rich treasure of creative strategies that will enable designers from a range of disciplines to explore new ways of thinking and designing of objects capable of supporting deeper and more meaningful relationships with their users.